Designing With Web - Part 3: week 1
Reinvent mobile homes experience for families based on social networks
Group 88
- Joséphine YONG: https://www.mindmeister.com/1434110735?t=TRSreLpP01
- Saad JIOUAD: https://mm.tt/1435744663?t=SLvTtLnK3E
- Paul PEREZ: https://mm.tt/1435773578?t=QNteCiqSPT
- Louison PENAUD: https://mm.tt/1436743880?t=mkwKSp0OD1
- Lucas NITSCHKE: https://mm.tt/1436682574?t=ESvDE6Ys9X
Project 1: Chatravel
Context
when? where? who? why?
In the coming years (even today already), because of environmental, health or economic issues, people will want or will be forced to live in mobile homes. People will therefore be travelling a lot or at least moving around once in a while accross their own country or around the world. This projective future based on current facts, highlights the need for people to be agile as they could often be moving around. Once arriving in a new place, mobile home owners will have to find their landmarks, know where the supermarket is, where to find a doctor in case of an emergency, they will have to know the facilities that are provided to them by the local authorities etc.
Target
for whom?
Our main targets are families, couples, couples that have kids or not.
Service offered
what? how?
We offer mobile home owners an easy-to-use platform that enables them to
maintain (or create) social relationships with other mobile homes
owners. CHATRAVEL aims at facilitating mobile home owners' arrival in a
new place they do not know at all. Each time, they arrive in a new
place, they will have the possibility to geolocate other families living
in another mobile home near them. That way, mobile home owners will be
able to help each other. This platform will have the following features:
- A geolocation feature: Mobile home owners will have access to a map
that will show them who is near them but they will also be able to know
who is located at the targated destination. That way, mobile home owners
will be able to exchange crutial information about places they want to
visit. They will communicate pieces of advice that they would not have
access to without our platform.
- A travelling blog: A virtual place for each mobile home owner to tell
his counterparts about his own travelling stories with personal photos
to illustrate it all. Everyone will have the possibility to interact on
the different stories and posts. More precisely, everyone will have the
possibility to comment and like the posts of one another.
- A messaging feature: In order to help each other, mobile home owners
will have the possibility to send messages to each other.
Identity
describe the universe around your service by creating a mood board and name your service accordingly
Benchmark
List concurrents / relative projects and describe how they relate/differentiate to your project
- DRIFTR: https://driftr.us/ This app is quite similar to ours but we are different from them because we target mobile home owners whereas Driftr tend to target travellers and adventurers in general.
- ACSI Camping Europe: https://www.campingcard.fr/ This app help camper van owners find camping space to park and stay temporarily in Europe.
- CampingcarTV: https://campingcar.tv/ This media app informs camping van owners on places that they could visit. This app aims at making camping van owners visit specific places through videos full of advice and tips for travellers. Although our app also informs mobile home owners on places they could visit, we are not the source of information, we do not produce our own tips but mobile home owners that belong to our community do it for us.
References
books/films/articles/...
- An interesting article on how nowadays mobile home owners communicate through "traditional" social media like Whatsapp, Facebook or Instagram.
- A short video showing that people are already trying to find alternative accomodations because living in big cities like Paris or London is expansive. One of the solutions mentioned are tiny houses or mobile homes.
Project 2: Lifeswitch
Context
when? where? who? why?
Nowadays, we can notice that mobile homes are not considered to be very attractive. For most people, mobile homes are very rustic. However, there are in fact a lot of advantages about living in mobile homes and we would like to highlight them by creating Lifeswitch. We can also notice that people are nowadays more and more willing to get in touch with other private individuals in order to match their respective needs and exchange offers that matches between them.
Target
for whom?
Lifeswitch is an app that targets families wanting to temporarily change their house and their way of life by moving to a totally different house in a different environment for a certain period of time.
Service offered
what? how?
We want to offer a customized service that enables families and single
individuals from all around the world to exchange their accomodation and
their way of life for a few days, weeks or months. For example people
living in flats could enjoy a two-week mobile home experience in the
South of France. It is up to everyone to chose the specific way of life,
the dates and preferences to experience something new and completely
different from their everyday life (which city, which mobile home mood
to experience, for how long, etc.)
Therefore, our platform aims at putting in contact people that have
opposite or at least very different way of life. Especially we want to
put the emphasis on mobile homes.
This platform will have the following features:
- A messaging system in order to be in contact with potential people
interested in exchanging their house with us.
- A search bar with the possibility to enter the dates for the
departure,
- The experience wanted (whether in a New Yorker flat or in a mobile
home located in a French forest for example),
- The number of travellers,
- The equipments (TV, wifi, washing-machine, car) that comes with the
accomodation,
- ...
Identity
describe the universe around your service by creating a mood board and name your service accordingly
Benchmark
List concurrents / relative projects and describe how they relate/differentiate to your project
- Lovehomeswap: https://www.lovehomeswap.fr/ Just like what we are offering, this platform offers people the possibility to exchange their house in totally different cities. But the differenciating point is that we are putting mobile homes under the spotlight. We want to have an important part of mobile home owners (at least 30%) when lovehomeswap is not really focusing on it.
- Switchome: https://www.switchome.org/ is similar to lovehomeswap and the differenciating point is the same.
- CenterParcs:https://www.centerparcs.fr/ is an indirect concurrent that offers a wide range of living experiences in wild nature or natural parcs. It is this importance given to nature that makes it an indirect concurrent because one of the advantage of living in a mobile home is to be able to live far from cities. However, we are different from CenterParcs because we are not a kind of hotel. With our service people will have the possibility to totally immerse themselves in the life of someone else's without the "help" of employees to take care of our customers.
References
books/films/articles/...
- The Holiday is a movie that inspired us for this project.
- Vis ma vie is a French TV show that we consider quite interesting for the concept of our project.
- A Youtube video that hightlights the attractive and charming sides of living in a mobile home.